madrid won by one goal against its host susie dedad and strengthened its position at the top of the table with 84 points. the only goal of this match was scored by arda güler. in the continuation of this competition tonight, girona will face lasmas almeria with getafe alaves for the third time. celta vigo and atlético madrid will face bilbao. thank you for your support today, saturday, 8 it is shawwal and april 27th . at the end of this news series , i will inform you that the sunset in tehran will be at 188 minutes from maghrib at 197 minutes and the islamic midnight will be at 23:16. the news series has arrived. thank you very much for your attention and support. have a nice day, god bless you.

the iranian coach, sharaf iran, is playing with a telegram across the country. why are you making prices this month ? it's interesting. you're a football manager. we do n't want to treat any kind of person. in the name of god, greetings, politeness and respect

, we are at your service, dear and respected viewers of the higher program, with another debate on the topic that the tariff and commission of internet taxis are determined by themselves, another institution. like the competition council, an issue that we discussed several times in this program , it has its supporters and opponents. now you know that there have been arrivals as well. it's like the punishment has arrived. i'm in a hurry for the option . internet taxis, in the programs we had , there were critics who said that this should not happen. there should be an entity that sets prices. on the other side, it was stated that these companies have a monopoly market and an entity must come to enter and set prices for all these issues. we want to discuss it in the debate of this part of the program. in our studio, mr. alaqband , the former ceo of one of the internet taxis , is present as an opponent of the entry of the competition council, agreeing that the internet taxi companies themselves should determine their prices and definitions and their commissions on the opposite side. mr. atziri, an expert in the field

of business, as a supporter of the entry of the competition council and against the fact that the companies themselves should naturally set the prices and set their prices, while greetings and god's strength , i ask for permission to both guests of the program before we start the discussion and debate. invite let's see a report together , let's do an overview, see what the other experts think about the issue i presented to you , we'll come back and start our conversation. mr. mohammad khalaj ceo. snap in internet taxis, everything is transparent for the passenger and the driver. this transparency has many advantages that cannot be easily achieved in the traditional market. prescriptive pricing policy is undoubtedly the death of innovation. mrs. negin ansari, tebasi legal assistant , internet taxis cannot be considered similar to urban taxis. binding internet taxis to management in the traditional way of municipality and taxi not only. it disrupts the performance of these businesses,

but also to the detriment of people and travelers. mr. ali hakim javadi, head of the computer union system. mandatory price has always been to the detriment of people and usually has not reached its goal. mr. seyed jafar tashkari, head of the civil and transportation commission of the islamic council of tehran. internet taxi rates are very strange and unfair during peak traffic hours. receiving such sums is against the fast generation of the law, and for this reason, a supervisory body should enter the fare price of these taxis so that people do not lose, mr. mohammad sadegh muftah, former deputy of the ministry of transport, as long as there is a monopoly in internet taxis, the upper body should monitor the prices . internet taxi market cannot be left without supervision. mr. hassan hasankhani, an economic expert, in the current situation, two large companies have established a monopoly in internet taxis and have taken over the majority of the market. if

there is no control over monopolies, people will lose. yes, muhammad's report. allahari from bazar group , we sat down to watch the sed and sima news agency together the question is, in your opinion, is the internet taxi market a monopoly or a competitive market, and what is the reason why you are against the entry of the competition council? it is not, and if we look at the total number and figure of intra-city transportation , something like 90 to 100 million urban cash transfers are done per day . internet taxis generally have a maximum of 5% of this, that is, snap and tabsiri, if you want.

let's take the number of trips, the 100 million trips you mentioned metro, bus, all of these, everything together, yes, everything with everyone, and if we actually put the subway next to the other trips that are being made. 75% of which is personal travel with people in their own car, outside of the transportation that happens during the day. as a result, it is not really true that we say that transportation is only happening with internet taxis, and because it is only happening with internet taxis, there is no such thing as a monopoly, which means that people actually have the choice to use the offline market as well. use a private car that has 75% transportation this internet, and if i want to tell you the reason

, one of the reasons that internet taxis are successful in the world is their pricing algorithm, which is called dynamic pricing. which is one of the most effective types of pricing, which means that it equalizes supply and demand in a very specific way. in internet taxis, one point that because we had several programs on this issue is that these companies that are mentioned are one or two companies or companies. and there is not much of a market between a broad market and an all-round entry. naturally, their perception is that this market is not a competitive market. look at this new market first. rushdshe means my internet taxi market even with the index. i would like to give an example to the government itself. in the seventh development plan, the government's plan is to make 15% of the country's economy. today , only 5% of the digital economy in transportation is done online , which means that if the government wants to reach its goals, another 10% must be contributed. take it from

the people who are taking out their own cars , from taxis, from buses, and actually now even from the subway, and in order to be able to achieve this growth, any mandatory pricing will actually not only disrupt this growth, but also destroy it at all. the departure of this type of transportation service will be the only one that will really suffer the loss . dear viewers of this program, i would like to tell you that in my opinion, this market is definitely an exclusive market. for this reason, i would like to say that it is a monopoly market that you can see online taxis or in general taxis of agencies that actually take you from a place you want to a place. others take this as a different product from

public transportation, such as buses, metro, and in fact private rides . we should not consider them the same as each other and consider the entire transport market. we are in the taxi market, which is actually a wasteland . now i don't know what to call it . internet taxi is not necessarily internet. now you may assume that the agencies that used to be in fact we used to use it before , we used to call on the phone, we would come and go from the door of the house to yeh i know another place where internet taxis are replacing them in a way, in this market, because their function is the same, that is, their function is to do what they want to do, the service they want. the service they are providing is the same , the platform has changed, the platform has changed, but now many of you don't see much effect from those traditional agencies, but anyway, if we consider them, this is a product, that is, the product of a taxi agency , taxi training agencies. hi, this is a market

and you can't do something like that, for example, there will be an argument that, for example, taxis should be on my street. add to this, then you should add all the taxi drivers to this market, then maybe we will get out of the exclusive concept you mentioned. see, what i want is that now suppose i want to go from point a to point b, that's right , whoever offers me this service, i can put it in this market. in bast , it means a private car or now a private now or a taxi , actually a car, actually a ride, actually , it will take me from the point ah to the point b that i want, this will be a commodity, this will actually be replaced by the subway and the bus, and for example , let's assume that a private car will not be replaced. these are them we have other choices. this is a market . let me give you an example. you can see another field . i want to give you an example. you have a gold coin, a quarter coin, a half coin. they are considered in the market, each of them

have their own prices, each of them have their own price bubble, it is true that they are all gold, but each of them is a big one in the market, so here we are talking about taxis , internet taxis now or whatever name they have in the market. actually, friends, let's put it this way, these are one product, the bus is one product metro is a product. now these products may be complementary products or substitute products, but in any case , we have a market in the field of internet taxis , and this market should not be confused with markets such as metro buses, and in this market we are witnessing a monopoly, because in fact we can see that the whole market is now the vast majority of the market is actually done by internet taxis and most of this is done by one of the 90% companies in this market, so we are definitely facing a monopoly in this situation and then we are facing here. the pricing is done by the platform itself it is happening by these companies themselves, so we are facing a monopoly that the pricing is also happening by themselves, and therefore i see this monopoly condition as a real requirement for an

intervention in this market to be formed by the council. competition or anyone, thank you sir , if you are interested, you can see the monopoly when i have no other choice for the product or service i want. the world used to install microsoft windows on personal computers , every personal computer you buy, the windows method it was installed, and this is a clear example of monopoly, and at that time, it was prevented by saying that if i can only use windows, and windows does not give me any other choice, for example, on the internet browser, this means abusing the monopoly in time transportation. one method of transportation is 5% of the total transportation that is happening. this means that people have the right to choose. the

right to choose comes from the fact that, sir, i want to go to work. i will take snap to see the price. my right to choose is to go with my own car. it is my right to choose. as you said, if i go to the street and catch the bus, my choice is to take the same taxi should i call or go to get a taxi online, when people have the right to choose, it cannot be said that this market is exclusive, and by the way, a very interesting point is that the pricing is contrary to the order of mr. atziri, based on what the internet taxi company wants, it does not set the price. the setting is based on the balance between the driver coming to the market to provide the service and the demand of the people to get that service. i will give you an example if you want to set the price. that this pricing wants

entered by an institution that wants to use traditional algorithms or wants to fix the price, this actually makes the price not attractive enough for the driver in the rush hour to get up and come out and ask for a price that will last. if he spends more than that price , then he will stay in his house and practically these people. who are deprived of one of the methods, now the rush hour is passing, the drivers are coming to the street now , for example, at 10 o'clock, now the number of drivers is more , people are working here, the demand is going down drastically, and the dynamic pricing that is in the companies there is internet, it automatically adjusts the price and lowers it. at that time, there are people who use the lower price. if the price is high , people don't use it, and the taxis are left without passengers. the whole pricing algorithm is there. the dynamics of internet taxis is based on balancing supply and demand. the companies themselves

do not play a role, for example, the high price, because the benefit of the companies is in the commission they get, which means the benefit of the company. this does not mean that the company is asking for a price increase, you have this in mind at least the experience i have in online taxis is because the prices cannot go higher than a certain limit during peak times, because people can't actually spend it anymore , a large percentage of that commission is now in in fact, this is at least in tepsi company, which is listed on the stock market today. you can go and see. it is public information. a large percentage of that commission is used to encourage the driver to come out again when the courier opens. it means that we assume that whatever the price goes up, first of all, for example, they are taking 15% of the price. this is me again i would like to point out that the 15% that internet taxis in iran get is the lowest percentage that internet taxis in the world get, i.e.

uber and lyft, and if we take these as examples, their percentages are between 25 and 30%, the lowest percentage in iran. they take internet taxis, and the majority of it goes back to the incentives given to the driver , who will pay him during the rush hour to come out and pick up the passengers . it destroys the balance between supply and demand, and finally the smoke will be in people's eyes how come you can't get snap anymore , you can't get pepsi anymore, or something like what happened in turkey, because of the same kind of strange surveillance that is put on internet taxis today, if you want to get an internet taxi, the party will accept it. he calls and says that i am coming in a situation where 20,000, for example, what do i know, now there is another lira, for example

, give me that many lira separately. he gives me an example in the medical community hit. when the price of the doctor's tariff is fixed, as the famous saying goes, a special doctor takes money from you in his personal account. we want this to happen . if we want it to be in internet taxis, he has to spend the price for the driver. spending the price for the driver with supply and demand is actually fixed. is it possible to return the commission that the internet taxi companies actually give as an incentive , otherwise there will be all kinds of lack of transparency and now you have to pay me more. it is dynamic and the companies actually do not manipulate the price as much as the critics say. yes, let me tell you that this the issue of this pricing algorithm is an important issue in my opinion, that in fact, these are actually platforms

, now they are facilities, both platforms are actually creating facilities to use these, and in fact this dynamic pricing model that they say has been created, these are actually there are achievements that information technology actually has for us and education that it has given us, but to tell you the truth, i don't have a problem with this, but my point is that i don't think it has the transparency that you say, that is, we don't know that how is this algorithm pricing? this algorithm may set the same price in your company as in another company. it means that the prices are different in these companies, or maybe you actually request a trip, you wait for a long time , no one actually accepts your request, and when you request it again, the price is completely different, while it seems that, for example, the price has reached peak now. we didn't , or for example, or many times you see that you have a request, you wait for hours, and

in fact, your request is not accepted by anyone, or we just recently see that , for example, i have a rush option, when it is deleted, it is not accepted at all. in fact, there is a serious difference in the price rates . i will explain it to you. yes, no, i know . i want to say that this algorithm is not clear to us from the outside, what is happening , it is not clear to me, even as a user, how this pricing actually works. it is happening, and according to friends, is it actually this algorithm itself, and now this algorithm, if it has an algorithm, has a price. i don't want to say, in fact , the intervention that you want to take place must be in such a way that an order price is the same throughout the hour, for example, they use this algorithm in in fact, the entity that wants to set a price can develop it, that is, it can actually create this price based on the parameters it wants and give it to you, and you don't care about pricing anymore. the regulator also realizes that

the regulator actually knows what is actually happening. it is not a correct argument , so it is not clear because it is very easy to understand how that algorithm works. if you allow me to tell you that algorithm for 30 seconds. how is it working, the key number in this case the rate of filling customer requests is a term. there are foreigners who say fulfillment rate, which means that you give whatever you want, and what percentage of it the driver accepts, so to speak, in this internet taxi company, we used to call it "freet" because of the price. it should unite the supply and demand, it should be around 70%, that is, if i want my price to be a reasonable price and a fair price

, it should be a reasonable price, it should be fair, it should be around 70%, so that means i will give it out of every 10 requests that i have. 7. if the driver accepts the algorithm , what does the algorithm do? the algorithm works perfectly it monitors for a moment, if you want it to cut to 60% sometimes. according to the traffic plan , it reaches 400 during peak hours, which means that out of every 10 people who request an internet taxi, 4 of them are accepted. when this happens, the algorithm says, "sir, the price is low because it is not attractive for the driver to come and accept this, and the price will go up." my ticket goes up, it means a thousand tomans, it goes up a thousand tomans . it's interesting for you right now. the number of trips is so high. it means that in one of the internet taxis, which i was, the number of trips is 4 million trips per day. this monster

about 6-7 other people are working on this algorithm, they are also working on the product development part , that is, 15 experienced technicians, mostly from first-class universities of the noble country of science and technology, and they are working on these algorithms from artificial intelligence. they use machine learning , and in my opinion, it is not at all useful to say that we will hand over this algorithm and these children to the regulator in the public sector, and they will do this. sit down and code, or, for example, actually this algorithm can come to my regulator, actually this is this give the service to a company, in fact, that

is not the job of the regulator, why not? why is the job of the regulator, when the regulator sees that a monopoly has actually been created in the market, then his duty is to intervene . it is determined by an order . now this time, he can intervene in another way. this intervention is to create a service through which that service is actually done. the supervision of the regulator is the work of supervision, the supervision is not necessarily accountable, then the regulator made an intervention that is more relevant to your needs, the existing formula.

let the competition council, for example, look at that algorithm to see if it is working properly or not, because the proposal of mr. atziri was that, for example, the competition council itself should come and hire these guys to develop the algorithm. how to use the competition means give them an algorithm, i will give you an example of this service. as a service, you actually come out of that platform, well, it's a service or another company, another company, which is only giving a price, it has nothing to do with me, for example, what's happening, this is actually it starts to give the price when it is actually the platform that is actually doing the internet taxi, the service is actually the internet taxi . one of the things we used to do in the internet taxi was that when this driver comes in the peak hour, the price goes from 60 to 50. by the way, i want to say that

the company itself is more attentive to this issue if it is passionate about its business. what we were doing was in cash at that time we encourage the drivers, that is , the company takes the commission, sometimes it returns 100 to the driver himself, but the price should not be higher than a certain limit. they should start working outside where actually the passengers are on the ground, for example, if the pricing is in another company and is independent of this one, it is possible that that company will decide at the moment that it wants to take incentive measures or work, for example, for drivers. for example , you had this, for example, what do i know, 5 trips, if right now, 10 trips, for example, free, exactly, for example, for example, many drivers do not want to plan traffic. remember it should be paid for. many of the things we do, we used to give incentives to the drivers . sir, for example, between the hours of 7:00 am and 9:00 am , i don't take commission from you. well, this

is an incentive that makes you create it. i agree very much, one of the reasons that causes this debate is that an institution comes to monitor, in fact, we do not have any knowledge of the pricing process and algorithm, how it happens, by the way, most of the internet taxi companies have the same algorithm. and now some people compare the price with others. i should point out that there are rules at all, that is, in the field of internet taxis, in my opinion, it is a field that

has procedures and instructions much more than other internet businesses. we have been around for almost 3 years, when i was in that company for almost 3 years, we had back and forth with the ministry of interior and the municipality until we were able to come up with the regulation. one of the things mentioned in the regulation is pricing. iranian taxi should set your price, but when we talked with them, these algorithms we have explained the pricing method , we have explained the philosophy behind the price. we explained the dynamic pricing to them. after 3 years, it was not easy , it took a long time, but after the last few years, the sentence that appeared in this recipe for pricing, which by the way, in my opinion, is completely the same recipe , was requested by the board of ministers. it was the president, it was the ministry of communications, it was the ministry of interior , the sentence that came is that, sir , your pricing is dynamic, but if your price is higher than the price approved by the agency

, etc., the logic must be the same. removing the pricing service from the platform does not in any way hinder the services that you say the platform wants to provide in fact to encourage drivers. pricing or now, for example, with each other , or in fact, the platforms with the competition council or anywhere else, with any other organization on pricing

. when they actually start thinking about the services they want to provide to their customers , they actually start thinking about what they can do. one thing you are interested in. pointing out that, for example, in situations where they see that drivers do not accept requests , they give incentives to drivers, there is no problem, why can't they give you the same price for the same price? in terms of performance , there will be no change in your performance, only this service you will know from the inside out. one of the reasons that balances the price is competition. well, when we were in the internet taxi, sometimes the price we offered was based on our competitor's rate. we have seen that, for example, in a place where the market share is higher, for example, x gives a price, i lower the price in order to get a share of the market share from him, this is first of all for the benefit of the people. well

, it makes me able to compete. by the way, what else will happen if this price is too high . it is the basic principle of economics. if there is extra profit somewhere and there is a lot of it, the actor will be attracted to it if i want. if we really assume that the profit of internet taxis it's too much and it's really high . this will make new actors appear in the game if we want to, with command pricing. let's reduce the number, not only no new actor will come , not only no new competitor will come, the same people who are there may create a monopoly then, see , the point you said is good by the way, so you had price interference in some places, apart from your own algorithm, so in the price it is right to interfere, but you see, lowering the price does not necessarily mean that it will benefit the people . if it leads to dumping, it will be detrimental to the people.