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tv   REV  Deutsche Welle  May 7, 2024 4:30am-5:01am CEST

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is the now lot dissipated from all over the world from ladies. you said there's the nation into shape tomorrow. join us and register now for the d. w global media for in 2024. the . i'm just going to jump in and turn it on because the thought is, what is sort of special. great. i mean, come on the idea of the phenomena in this,
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you see because how the world's most successful call influence that has 10 things upside down. the last 7 years, i've literally dedicated every single day of my life to tracking down the world's crazy as an coolest cause. there's her many amazing cause out there that if not in film them, you know, you just never see them. sometimes thing into female stereotype. the but always great kingdom. oh yeah, no, no, i think you have to do something different. obviously, you have to purchase things differently and you have to love what you do on conventional, provocative malcolm and competing on the same playing field as men in what's a male dominated span the, you know, way more about causes. i'm not sure about the role with this one, the football,
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but oh, here we go. single handedly cracked a male dominated market, straight info and alexandra hill. she a k supercop. lindsey initially faced enough to for just it was hot. it was hard. i'm not gonna lie, it was hard when a go really, really, really bad. or i actually had to go see a therapist. now, her social media pages receive a $2000000.00 hits a month, and she's contributed to a shifting communication. what influence has and now the auto industry is favorite pump, we must accept that there was a store that we change. now, creating information about cost goes for the search on the car companies and buying to what with the under prepared to spend a lot of money on the collaboration, she re, percent, the voice of potential customers. and we have to have the ready co revolution
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total. what's the social media channels? it's the most expensive bmw avon lane and she knows exactly the success formula of how to communicate via you tube via instagram, via take. talk the news, the goal every year. you know it higher and higher and higher. what's next? specing high right in studio where she develops. com as a self to design something where people go, oh wow, that is cool. and a brand new online auction platform, which she tons on shaking out how the world's most expensive cause of boats. and so there's a lot of money out there among young, the younger people. a lot of these new tech building is very welcoming, new and tech in fresh books. the secret to success
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is where the angel music comes into play. ok, are you ready? with meticulously staged videos from the wells of automobiles, supercop lonzey has already gained more than a 150000000 follow as songs social media. healthcare was yesterday today. it's because long day of the world super copland, these kimberline and manage it is her husband nick here. she is a former swiss banker, he moved to do buying in 2008 with alexandra, who initially worked as a radio presenter. so when she posted the 1st videos in 2017, they immediately went viral. and so her 2nd korea was full and brand clumsy loans as clever. i just want people to feel like they're here with me . i grew up in a very small country town in australia,
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only 3000 people. i never got to see calls like this. and there are a lot of people around the world who navigate to see costs like this. and so i want people to feel like call everyone can enjoy cost. unlike a male counselor pumps, sleep accomplishments, he doesn't take himself too seriously. instead she plays the gulf next door perfectly featuring the most expensive and false discounts in the world. sometimes slightly amateurishly, but always in a way that's easily understandable. absolutely. every one, the 1st of all, i approached it differently than anyone else was. i came from, as i said before, like a layman's perspective. someone who literally, if you get given the keys with ferrari or a land beginning, what would you think is the coolest thing about it?
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it would be something like the doors going on. it would be something like a cool button inside all the lights or something, not news. you need to show them something cool, something moving something, lighting up. so it always has to be very visual. without using too many words, supercop conveys the pure emotion. that's exciting, cause if i can have the and i really want people to feel like cause are fung unaccessible because for a long, long time the call world has been quite in cielo. it's been quite intimidating. the colewell to get into it's being very protected by like a male dominated kind of society and. and so i want people to feel like call everyone can enjoy costs. well, she began participating in the mail dominated c because seen in 2017
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the it was hot, it was hard. i'm not gonna lie. it was hard. i would go to call press events and i would literally be the only woman in the room and there would be a lot of hate like hold themselves to the real call guys. and i got pushed back online as well. right. so i got the typical comments like, get back to the kitchen, make me a sandwich. you know, i like women don't belong here. she cried, she lives massaging mistakes, and sometimes threatening, responds. so means net suddenly felt the tire at the time. the. it was such an emotional rollercoaster, like i would get amazing feedback and then really bad feedback and it was just like i was on the high and then
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a low and high and alert views. and i'm like really took an emotional toll on me when i got really, really, really bad. i actually had to go see a therapist. i then, and you know, there's no shaving, not that's fine. when you're really struggling with some things. if you talk it through with a professional that can really help you today, the caldwell says opened up to see the competency and that includes formula one tracks where she's able to put calls with 1000 tools palace 3 that paces now, you know, i, i do have the biggest call audience in the world, i'm most sorry than any man in the space which is just mind boggling to me. uh so i think now it doesn't worry me so much because i'm of kind of for myself. and what i can achieve she particularly enjoys making films about women and cause might be a re, b, and dissolves. for example, a group of professionally successful women in dubai. who also have
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a po sean so fast called a business magazine named one of the 50 most influential women in the arab wells. not bad for a full my radio presents. yeah, i mean, i think it's called that one. but i feel like the as far as she goes with is a high stick with the car. and then with the height, the guy with the, with the boat, they the car with the, with those lot of things. i mean, she's super woman for me. she's good, you're famous if you're a get into the windsor, you are embosser. i'm boss of everything. i think me just representing in base male dominated space. it is me doing something for female and thomas, the
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covenant the has changed the way the world interact with old things cause now social media has become one of the most important marketing tools in the auto industry. is this in the end of the form? oh, yeah, it's a different form of communication. the guys we've seen over the years traditionally also shows are and so well received any longer uh, coleman. yeah. and these know, so what i'm doing on the elite is cut off the experience of play an increasingly important role in this aspect. is that to a representative on social media, how familiar specter it's him for crime. when an engineer speaks about the car, it's a different language then when super cod blondie space about any, i'd be immediate the same for the even if it's to be to 2 numbers in the same room, it has it. the german con companies are paying 6 figures, sums in order for her to show up and help them redesign them marketing strategy,
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the, they're ready to change the entire communication mix of the brand like b and w test because of the social media channels became number one in the importance of communication. so by cutting on the walls on the very beginning, i'll up t opinion adida where we would like to what this test because she knows successfully to success formula of how to communicate via you tube via instagram, via take talk. well, it's probably no co incidence. see, because lowndes daily run about just happens to being out for election. we call from the bavarian comm, manufacturer's staples. when she cruises through the streets of the by in her rose royce, race is evident that she truly enjoys the dr. i
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never thought i would be a rolls royce driver, but when i 1st drove on i needed was missing one life. it. i mean it feels like you are driving on the cloud. it is so soft. i love driving. i love driving. so i look for design, exceptional design. i also look for power. but this sort of like electric costs, the one to then that she immediately sites on the new electric rolls royce. i have been waiting to get my hands on the brand new rolls royce spell the 1st as well. fully electric rolls royce. oh, holy moly. yeah,
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now it's whole can see i love that rolls is going to like trick i long please. you've got such a heavy car and it just picks up and the tool with the batteries. holy moly, this is, this is, this is what i mean. it. rolls royce is just so you should to battery powered cause so much power instantly and so quiet. and with having the pilot seat to celebrities have no problem being driven around to evidence which is found on social media sites. for example, f one star, there is hamilton. i was wondering like, what are you, what's your favorite color? because you've been given so many different and us go in a hands to my one of honey woods. most famous film composes explain, shakes with around slices, problems. so we collaborate, right? so when was how often has something that he wants to announce? i will fill in with him and, and i will get the message out about his announcement of his business. i've got
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generally quite wide wrist, and i always have where the watch basically over the phone. it's a way for hamilton to promote his f one, sponsor a watch brands. okay. okay, but i like the weight, the same as it was the same with hon. sigma. either so we just collaborate um, it's a good way for me to get great content meeting incredible people and it's a good way for them to get the message out about, you know, the new business or whatever it is that they want to do. i mean, the extraordinary solves of costs that don't exist. good, except price for the right. right. and now you're making not come to life the opposite. absolutely. meanwhile, him, simon has to promote the electric cause for which he went to him, sound design. and that's no better place to do that than on see because of the social media channels. we have a lot of rates and we have a lot of different ways we can film videos, produce etc. so yeah,
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if you want to get your word out about some things and it is a good platform to be on the 7 years ago, supercop loan t began building have business and play and define. she now is so a $65.00 people around the world. but we're, you know, we're here at my office, one of my offices. this is the one and divine loving office in london, prague. manchester. no l. a as well. this is all very 1st office. we sent husband nikia, she bens, the midnight oil, the 2 jets around the world, from one of their offices to the next. the they've even open to their own design studio in prague. experts from renowned con developers such as pin in fed, you know what that one you see because loan d ca designs for the last few years. we
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have seen the most a concept cause, you know, i say really cool stuff like holograms in cause and, and, and, and, you know, tools opening backwards inside it sideways and go in all different directions. and then, you know, smoking mirrors and just put on a show, right? so that's what i would go off to do is to design something where people go. wow, that is cool. so the ultimate goal with the design studio is to actually design my own uh, super limited series of calls, and also probably a team up with another major manufacturer to do that. you're going to see the coolest cost of the well. and i promise you the time she's long being in talks with call manufacturer is like b m, w i know her vision about this in every detail and
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i do respect her vision and mission to do so. to enter the core of our business. but please do understand that we are not able to talk about such things when it comes to insights of the future of design. although it might be a while before the 1st cod jointly produced by see problem d and an automobile manufacturer is on the markets up pro gram has being sounds and then it comes to the surface. she's all ready and established link between the customers and the car industry, the they have been asking for as direct feedback from a follow as. right. so we can literally just run a poll. i could run a poll right now and instagram and say, do you like or lane assist?
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and then we get direct feedback from tens of thousands, if not hundreds of thousands of consumers. in real time. she re presents the voice of potential customers. it's a i don't want to see a market research platform, but it's an indication of how people react on something. and since she always has her finger on the pulse of the industry, it's no surprise that she has another, a new idea. for the last 7 years, i've literally dedicated every single day of my life to tracking down the world's crazy as an coolest cause. i've been in contact with collectors and dealers from all over the world who have all of these beautiful calls, but they're not connecting in one space. so i kind of fix that. i've actually just launched s b x cost dot com,
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and that is my very own premium call auction platform. and she's on a mission to compete. you've reorganized the way the world's most expensive cause of traded on how online auction platform. you can buy the most valuable calls in the world in a matter of seconds using via credit code. there's a whole new audience for these costs. so there's a lot of money out there among young the younger people. a lot of these new tech building if they don't want to fly to. busy some old school you know, the place that's been around for. busy loss 50 is they want to is they want, they want something new and tech in fresh. it's going to open up the world of cause to the wealthy people in markets who haven't never had an option to buy an auction. they've been on to served people in asia, people in africa,
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all people in australia, middle east, super copland. he wants to shake up the $1000000000.00 market for the most expensive calls in the well. until now, it's in the hands of a few auction houses and private deal is exclusive and only accessible to the lead exactly what she wants to change. and tell dogs like simon kingston who ends millions from trading rarities now have to brace themselves to competition. i think what they do is just a whole different world and i think we in this world can learn a lot from them. it's exciting those that bringing those new people into uh wells cuz people have pretty huge quantities. but i'll be watching what they, what they do with a lot of interest. who knows we, we may end up doing something in some shape or form together in the future. people
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who have been in the auction world for years and years and years are even excited about this, and i'm not the lowest one line. that's incredible. um, you know, it will completely transform the way that people buy and sell. so because women on top okay, are you ready? we've had a numerous following online. she's changed the automobile. wow. the and to jenny, is there any just speaking the, my dream is buying multi $1000000.00 costs for myself. know, barring them and driving them. uh, buying them for myself and driving them without a camera on me. just let me just for me to experience the fuel. driving pleasure
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again. a lot of the time when i'm in these cars, it's about work. and i'd love to flip it again into just place off the cameras on or off. it's the sheer pleasure of driving that much of a tough on her lets this work ethic impression form the basis of her success, innovative, unconventional, and cosmopolitan supercop. lindsey is now a brand that is taking up the traditional or somebody so you've seen the english test calls made by china is b y d have performed just as well as the european rivals the right now there's a growing backlog of b y d cost in the gym and poor to frame a half and due to insufficient demands. but having sold more eaves than anyone else in the last quarter of 2023. the or to make it isn't putting the brakes on its
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expansion strategy. across gemini, new b y d show rooms that popping up like this funding violin for most customers. it's that 1st look at the chinese vehicles. they used to driving a vw, mercedes, or b, m, w. but a curious to check out both the design and engineering of models named tang hon. oh dolphin. the same quite similar to european cars. what are they as well made? we'll have to see though i'm sure they tried hard. the mom to show a manage. it is a no doubt that the cause will find plenty of bias. b y d makes it so by threes, as well as crucial chip components in it so that trees w i. d must also keep an eye on the competition and react accordingly. and i'm for new see, for instance, let's review the seal as a direct rival to the test left. so it's a base price is just below that and customize that the test level c, y, d,
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ship explorer, and number one can carry up to 7000 easy. the company plans to eventually deploy 8 such call carries with the aim of conquering the european markets. among others. the tenants domestic market b, y d out sells us rival tesla as e cause become the subject to the boy told price for chinese production capacities, all huge bonds a minute not. you've had another night shift or continue production all weekend. and i look in china could easily be turning on $50000000.00 cars a year, and i will do it. but interestingly, domestic amount of only 23000000 means a difference of 27. so you want us to, man, is that 14000000 and europe 13. so china has goes up capacity, so a norm as they could supply the entire world, it becomes a very just update and correct because those have come to the you to consider
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introducing punitive tyrants to offset b, y d, 's extensive states subsidies and potentially stem the tide of chinese eaves in anticipation of these terrorist b y d plans to build factories in the u. one on this piece of land in seconds in southern hungary. the 1st speaking will be by archaeologists roman era artifact stations that move in 2000 years. have been found here. that discovery could hold up construction work b, y d ames to have its cause rolling of the assembly line here within the next 3 years. but will the project have to be halted sufficient and that contributes not in our interest. and of course we don't plan to do that. we're working closely with other institutions that are carrying out our geological work and with the investors . so we can do our job and they can do theirs with a minimum of interruptions for the other m. okay. hungry is a pop in
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a spring board for chinese companies in the and soon thousands of workers are expected to arrive from china to build the new plans. even before this infrastructure was in place, b y d is charging ahead with the sales in europe. and more automotive tales next time on risk. the
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